Cookie Policy

Effective date: 24 July 2026 · Last updated: 24 July 2026

1. What are cookies?

Cookies are small text files placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work efficiently, remember preferences, and provide information to site owners. Cookies may be "session cookies" (deleted when you close your browser) or "persistent cookies" (stored for a defined period or until manually deleted).

Similar technologies include local storage (used by our cookie consent system), pixel tags, and web beacons. This policy covers all such technologies collectively referred to as "cookies".

2. Who sets cookies on this site?

Cookies on crimemark.life are set by CrimeMark Pte. Ltd. (UEN 202780516K), registered at 475 Choa Chu Kang Avenue 3, #03-11, Sunshine Place, Singapore 680475. Some cookies may be set by third-party services we use, such as analytics providers, when you have given consent for those categories.

3. How we use cookies

We use cookies for three purposes, grouped into categories that you can control through our cookie banner:

3.1 Essential cookies (always active)

These cookies are necessary for the Website to function and cannot be disabled. They include:

• Consent storage: A local storage entry (key: crimemark_consent) that records your cookie preferences so the banner does not reappear on every visit. Stored for 6 months from the date of your choice, after which the banner reappears for review.
• Security cookies: Session-related data that helps protect the contact form and prevent spam submissions via honeypot filtering.

Essential cookies do not require consent under Singapore's PDPA because they are strictly necessary for the service you request.

3.2 Analytics cookies (requires consent)

If you accept analytics cookies, we may use services such as Google Analytics to collect anonymised data about how visitors use the Website. This includes:

• Pages visited and time spent on each page
• Referring website or search engine
• Browser type, device type, and approximate geographic location (country or city level)
• Scroll depth and interaction events on key pages

Analytics data helps us understand which content is useful and where visitors drop off. We use this information to improve the Website — not to identify you personally. Analytics cookies are only activated when you click "Accept" or enable analytics in the "Customise" panel.

3.3 Marketing cookies (requires consent)

If you accept marketing cookies, we may use tracking technologies to measure the effectiveness of our own advertising campaigns and to deliver relevant content. This may include:

• Conversion tracking pixels from advertising platforms
• Remarketing tags that allow us to show ads to previous Website visitors on third-party platforms
• Attribution cookies that link ad clicks to contact form submissions

Marketing cookies are only activated when you click "Accept" or enable marketing in the "Customise" panel. If you reject marketing cookies, you will not be tracked for advertising purposes through this Website.

4. Cookie banner and your choices

When you first visit crimemark.life, a cookie banner appears at the bottom of the screen with three options:

• Accept: Enables essential, analytics, and marketing cookies.
• Reject: Enables essential cookies only. Analytics and marketing cookies are not set.
• Customise: Opens a panel where you can toggle analytics and marketing cookies individually. Essential cookies cannot be disabled.

Your choice is stored in your browser's local storage for 6 months. After 6 months, the banner will reappear so you can review and update your preferences. You can change your preferences at any time by clearing your browser's local storage for crimemark.life and revisiting the site, or by contacting us at [email protected].

The consent record includes a timestamp and your category choices (essential always true; analytics and marketing true or false depending on your selection).

5. Third-party cookies

Some cookies are placed by third-party services that appear on our pages. We do not control these cookies. Third parties may include:

• Google Analytics: For website traffic analysis (if analytics consent is given). See Google's privacy policy at policies.google.com/privacy.
• Google Fonts: Our Website loads Syne, Source Sans 3, and IBM Plex Mono from Google Fonts. Google may collect usage data. See developers.google.com/fonts/faq for details.

We review third-party cookie usage periodically and update this policy when services change.

6. Managing cookies in your browser

In addition to our cookie banner, most browsers allow you to control cookies through their settings. You can typically:

• View cookies stored on your device
• Delete all or specific cookies
• Block all cookies or cookies from specific sites
• Set your browser to notify you when a cookie is being set

Please note that blocking all cookies may affect Website functionality, including the contact form and cookie preference storage. Instructions for common browsers:

• Chrome: Settings → Privacy and security → Cookies and other site data
• Firefox: Settings → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Manage Website Data
• Edge: Settings → Cookies and site permissions → Manage and delete cookies

7. Data retention

Cookie consent preferences are stored locally for 6 months. Analytics cookies typically expire after 14 months (Google Analytics default). Marketing cookies vary by platform, generally between 30 days and 12 months. Session cookies are deleted when you close your browser.

8. Relationship to Privacy Policy

Information collected through cookies may constitute personal data under the PDPA. For broader information about how we handle personal data, your rights, and how to contact us, see our Privacy Policy.

9. Updates to this policy

We may update this Cookie Policy when we add or remove cookie categories, change third-party services, or when legal requirements change. The "Last updated" date at the top of this page indicates the most recent revision. Continued use of the Website after changes constitutes acceptance of the updated policy.

10. Contact

For questions about our use of cookies, contact:

CrimeMark Pte. Ltd.
Email: [email protected]
Address: 475 Choa Chu Kang Avenue 3, #03-11, Sunshine Place, Singapore 680475
Phone: +65 6765 2841